Handmade Goods from the Golden Heart
FBX MADE is a collection of hand crafted, local goods from the heart of Alaska. After the successful launch of our apparel line, we branched out to create a series of wellness products that reflected elements of the Interior forests and suited the Alaskan lifestyle. These products were made in small batches and sold in select small businesses around town.
As an internal brand within our agency, we wanted to achieve the same look and feel. We positioned our Alaska map watermark as a TM for each variant and stuck to our minimal approach. As these small-batch products are hand made from locally inspired and foraged ingredients, they reflect the simplified, self-sufficient Alaskan culture and outdoors.